Social Media :

EP052: Focus on Your Follow-up System First, and Then Your Marketing.

Podcast Archive


Brad Chandler is the Co-Founder and CEO of Express Homebuyers. Brad and his team have bought more than 2,000 homes since 2003, but how does he do it? Brad says you have to focus on your follow-up system first and foremost, and then your marketing. Don’t get bogged down by worrying about how to streamline your processes if you haven’t gotten your follow-up system in place. Get those leads coming in, and then build systems to help optimize it.


Key Takeaways:

  • Brad and his team have bought over 2,000 properties since 2003.
  • How did Brad get started? Well, it wasn’t easy.
  • Brad now has 20 full-time employees.
  • What is Brad’s business model?
  • Brad believes the real estate investor that wholesales is a smarter guy than the rehabber.
  • Don’t spend a dime of money on marketing until you have a really good follow-up system.
  • Once you have a great follow-up system, then invest in marketing.
  • What do Brad’s follow-ups look like?
  • Brad reaches out to a new lead 30 times in the first 45 days.
  • Call your missed calls back. Last year, Brad made 8 deals off of those alone.
  • Brad hates voicemails. Get a real person to answer that phone!
  • Brad offers a $2,500 cash advance once the homeowner has signed a contract. How does he structure that?
  • What other things does Brad do to stand out from the crowd?
  • When it comes to lead generation, where should a new investor put their money?
  • What’s the biggest piece of advice Brad would tell his 25-year-old self?


Mentioned in This Episode:

Episode 1 – “Thinking Outside of the Box & Using a Blind Approach to Marketing with Cris Chico”



Don’t spend a dime in marketing until you have a really kickass follow-up system.

I mistakenly thought that wholesaling was for the less sophisticated investor.

I would start with wholesaling and, frankly, I would keep it wholesaling.


Ask Alex A Question:

Have a question you want featured on an upcoming Flip Empire Show?

Head over to the Ask Alex page, and record your question. We’ve made it super easy for you, so let us know what challenges you are having, and Alex will answer it personally!


Did you get your FREE Online Course?

Text the word EMPIRE to 67076, and we’ll send you a link to get instant access to the “5 Ways To Scale Your Real Estate Wholesaling Business To Six Figures (In 6 Months Or Less)” video module training course.


Subscribe To The Flip Empire Show, and Leave a Rating & Review!

Layout 2 iTunes

Related Archive Podcasts

Flourish in Real Estate:

If you’re interested in real estate investing and looking for expert advice, insights, and resources to grow and scale your business, the content above provides valuable information on podcasts, coaching programs, and other online resources that can help you achieve your goals. Whether you’re just starting out or looking to take your business to the next level, the resources highlighted above can provide you with the tools and guidance you need to succeed in the competitive world of real estate investing.



Enter your email and get INSTANT ACCESS to my training ‘How to Raise the Most Valuable Capital to Grow Your Life & Business”. Start your journey of building the empire you have always dreamed of.