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EP157: Double Up on Your Marketing This Holiday Season

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Alex made a mistake last holiday seasons by slowing down his marketing efforts. Because of it, January started off a little slow for him and his team. In this quick episode, Alex just wants to remind you that you shouldn’t be slacking off on your marketing efforts, even if the year is coming to an end.

Key Takeaways:

  • Got a quick show for you today.
  • Last year, Alex stopped marketing around the holidays. Big mistake!
  • It’s the holidays; now is the time to double down on your marketing!
  • In January, Alex had a slow start because he slowed his marketing down in December.
  • Ideally, you should have a marketing campaign out every week.
  • Take advantage of the fact that your competition will be taking a break.
  • Your business shouldn’t start and stop with just you. You need to leverage your team, especially during the holidays!


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Mentioned in This Episode:

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Email Alex:

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“Never, never violate that cardinal rule of stopping your marketing. You always, ALWAYS get marketing campaigns out.”

“Every week ideally, you should have a marketing campaign out and about.”

“Now that we’re in the holidays, take advantage of the fact that your competition is probably going to relax.”


Ask Alex A Question:

Have a question you want featured on an upcoming Flip Empire Show?

Head over to the Ask Alex page, and record your question. We’ve made it super easy for you, so let us know what challenges you are having, and Alex will answer it personally!


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